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Yesterday, at the regional (city) industrial business card construction conference, "Ningbo · Magnetic Capital" was officially released as the first industrial business card in Ningbo.

According to the plan, our city will give full play to the advantages of Ningbo's magnetic material industry cluster, enhance regional soft power, and strive to build the world's largest high -end manufacturing base in the world, the world's leading magnetic material collaborative innovation base, the world's important magnetic nature The material industry's ecological demonstration base, fully brighten the golden business card of "Ningbo Magnetic Capital".

Industrial business cards, as the name suggests, are based on the industry and regions, fully reflect the regional industrial symbols with strong adsorption capabilities such as talents, finance, and enterprises with strong adsorption capabilities.

At the end of last year, the Industrial and Cultural Development Center of the Ministry of Industry and Information Technology identified the practice exploration of the seven cities and one district and one county as the first batch of pilot areas to carry out industrial business card upgrades. Ningbo is one of the first pilot cities.

"The creation of the" Ningbo · Magnetic Capital "is the first trial of the construction of Ningbo industrial business card construction." From the perspective of Dong Wenyan, the director of the Industrial Cultural Integration Department of the Industrial Cultural Development Center of the Ministry of Industry and Information Technology Not synonymous with high -end high -quality products. The reason is that the development of industrial culture in my country is lagging.

In this context, manufacturing in China needs to play "combination boxing" such as culture, brands, standards, design, and communication, to promote the high -end development of my country's industrial chain and value chain, and enhance the cultural soft power of manufacturing power.

At present, the global industrial chain supply chain adjustment and acceleration, my country's development logic is also changing. It is difficult to continue to rely on cost dividends, policy advantages, and rich resources. It is urgent to change ideas and innovative exploration. , Incorporate the road of major regional strategies, complementary advantages, and optimizing development.

Focusing on the development of positioning to build industrial business cards will be a must.

Prior to Ningbo, some cities had tried first, such as Wuhan · China Optics Valley, Hangzhou · China Valley Valley, Hefei · China Son Valley and Jiangyou Li Bai Liche New City. The creation of these industrial business cards not only establish a distinctive industrial image of the region, but also make important contributions to the regional economy.

Take Wuhan · China Optics Valley as an example. As a symbol of Wuhan's manufacturing brand and strength, this industrial business card not only provides a guarantee for Wuhan related manufacturing brands, but also makes it synonymous with innovation and industrial highland in the optical electronics field. The successful construction of Optics Valley allows Wuhan to continue to gather capital, talents and enterprises in related industries to form a rainbow absorption effect.

"Ningbo manufacturing has a solid foundation and complete industrial categories. Although it is large and complete, it lacks a unique and loud industrial business card." Wei Jianling, deputy secretary general of the Chinese Brand Planning Academy, has unique insights on the development of Ningbo brand. In her opinion, Ningbo's green petrochemicals, high -end equipment and new energy vehicles have their own characteristics. "The stars are bright, and the only regret is the lack of the brightest star."

At present, the Chinese economy has moved from a high -speed development stage to a high -quality development stage, and the role of cultural empowering the economy is becoming more and more important. While highlighting regional culture, industrial and urban characteristics, and promoting cultural resources, it has been proper and valuable, but also helps the agglomeration of characteristic industries and the establishment of regional industrial image.

"Although Ningbo has the title of 11 industrial capitals, it is difficult to say a few even Ningbo people, lack of recognition and brand effects." Industry insiders pointed out that Ningbo needs to work in one battle, mobilize resources from all parties, and get out of one of the parties and get out of one. The roads that highlight regional culture and industrial characteristics, focus on development positioning, and create unique industrial business cards.

Ningbo's magnetic material industry cluster is one of the advanced manufacturing clusters in 45 countries across the country. Ningbo's magnetic material output accounts for more than 40%of the country's total output. Ningbo is the only city in the country that has the "Rare Earth Magnetic Materials -Magnetic Materials/Magnetic Motor -High -end Equipment" throughout the industry chain, gathered more than 20%of magnetic material manufacturing enterprises in the country.

"This is the advantage of Ningbo, and it is also the home of building an industrial business card." The relevant person in charge of the Municipal Economic and Information Bureau said that according to the plan, the city will consolidate the development advantage of the development of the magnetic material industry, strive to cultivate the high -performance soft magnetic material industry, and accelerate the cultivation of the forefront The magnetic material industry, deepen the downstream application of magnetic materials, will strive to exceed 70 billion yuan in the total output value of the magnetic material industry by 2025, the production of magnetic materials accounted for more than 45%, and the total annual import and export of the year exceeded 10 billion yuan.

* Reprinted from the Ningbo.com of China/China, please contact deletion if there is any infringement